Insights
Notes on building software that businesses keep using.
Practical writing on architecture decisions, integrations, CRM design and delivery, from the people doing the work.
What we write about
Architecture decisions
Trade-offs between monoliths and services, build and buy, and custom and platform.
CRM and sales systems
Designing pipelines, permissions and reporting that teams will use.
Integrations and data
Making systems exchange data reliably, and handling it when they do not.
Delivery practice
Scoping, estimating and shipping in small slices.
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